By Perla Bloom, Sr Comms Planning Manager, Expedia 36% of liberal women say dating is now harder for women (American […]
Brands that know how to crash the youth-culture party don’t just get noticed – they own the room. Hollister milking […]
By Theresa Bertrand, Head of Strategy & Planning U.S., Zeno Group In an era where loyalty is fragile and price […]
We are in the biggest transformational era in history. We have been in a world of relentless change and pervasive […]
If you’re still treating influencers as an “add-on” to your brand strategy, you’re already behind. At WeRepresent, we’ve always believed […]
When Brands Hit the Right Note: Unlocking Culture Through Music Rah Bhatt, Director, Creative Strategy | MassiveMusic Think of the […]
Crowd DNA – How We Work As Cultural Strategists At Crowd DNA, we spend our days encouraging brands to be […]
CULTURE DIM THE LIGHTS // The good ol’ game has grown up. And it’s good-looking. The new Food Mah Jong club looks like […]
By Julia Smaldone, Director, Cultural Strategy ,Strat7 Crowd DNA Culture is messy. And it’s getting messier by the day. But this […]
By Nick Maker, Head of Music Supervision and Artist Partnerships at The Elements Music Por Amor – How Musicians and Creators […]
By R.J. Abbott Nike is at an inflection point.Once the uncontested leader in sports culture and innovation, the brand now finds […]
CULTURETHE DARKNESS IS RISING // Love a good visual simplification of a trend. James’ take on Sean’s ‘Boom Boom’ trend […]
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