The Brands&Culture Villa

Official Cannes Lions Fringe Partner 2026

Download the B&C Agenda

B&C Event Registration

Featured Speakers Cannes 2026

Gstaad Guy

Creator & Founder, Poubel

Ali Payne

CMO, Heineken USA

Ekta Chopra

Chief Technology & AI Officer, e.l.f. Beauty

Keisha Buchanan

British Singer-Songwriter & Founding Member of Sugababes

Charles Besson

Global Entertainment & Content Creative Acceleration Director, L’Oréal

Cheryl Guerin

EVP Global Brand Strategy, Mastercard

Barbara Asin

Chief Marketing & Digital Officer LATAM, McDonald’s

Tristan Pineiro

CMO, Grindr

Nina Walsh

Business Development Leader for Media & Entertainment, Games & Sport, AWS

Ricardo Aspiazu

SVP - Creative & Brand Design, Verizon

Joshua Nino De Guzman

CEO, Dexerto

Mario Dughi

Head of Marketing Transformation, Home Care, Unilever

Christine Cruz-Clarke

General Manager, Beauty & Wellbeing, Unilever

Matt Watson

Chief Creative Officer, Sips & Bites & PepsiCo

Suhayl Limbada

CMO, KFC India

Alex Weller

Vice President of Creative, Patagonia

Ryan Aspell

VP of Brand Strategy, Morning Brew Inc.

Andrea Garabedian

Global Director for Twitch Ads Go-To-Market & Brand Safety, Amazon

Shannon Womack

Head of Global Brand & Creative, Delta Air Lines

Judy Lee

Sr. Managing Director, House of Creative, Pinterest

Bonnie Preece

EVP, Group Account Director, Monks

Heidi Ware

Executive Creative Director, North America Stores, Amazon

Jasmine Dawson

Senior Vice President, Digital, BBC Studios

Jim Mollica

President, Luxury Audio & Chief Marketing Officer, Bose

Phil Cook

CMO, WNBA

Laura Dyer

SVP of Global Marketing, SharkNinja

Paul Wachter

Founder & CEO, Main Street Advisors

Xavier Pérez Farrerons

European Head of Marketing Consumer Experience & Media, Nestlé Purina

Anna Engel

Director of Brand Relevance: Happy Meal/Family & Adult (US Campaigns), McDonald’s

Eric Krause

VP of Marketing, Magic: The Gathering

Gabriella Neudecker

Marketing Director, easyJet

Louisa Wee

CMO, Strava

Danielle Jin

SVP, Chief Marketing Officer, Asia Pacific, Visa

Oren John

The internet’s Creative Director

Saul Lopes

Head of Customer Marketing & Engagement, Compare the Market

Elizabeth Preis

Chief Marketing & Customer Officer, Victoria’s Secret & Co.

Candace Payne

Vice President, Brand & Seasonal, Sephora

Steve Martell

Chief Innovation Officer, DE-YAN

Kirsten Ludwig

Co-Founder, IN GOOD CO

Andrew Dawson

Vice President, Edelman

Jess Vultaggio

VP, Creative, Capabilities & Innovation, Kraft Heinz

Allison Cirullo

Global Chair, Consumer & Brand, Burson Group

Stevie Archer

Regional Chief Creative Officer, Saatchi North America

Spencer Fox

Founder, FOX. Creative Excellence Advisory

Małgorzata Lubelska

Category & Global Brands CMO, Asahi Europe & International

Lola Bakare

Inclusive Marketing Strategist, be/co

Lia Haberman

Founder, ICYMI

Monica Caponigro

Managing Director, Bobbie

Rashad Little

Creator & Creative Director

Gigi García Russo

President, HUNTER

Sally Barton

Director, Marketing Growth Strategy, US, Mondelēz International

Brandon Lentino

Chief Creative Officer, Viral Nation

Thomas Bunn

Global Chief Client Impact Officer, Zeno Group

Sarah Jane Benjamin

Vice President of Global Brand Partnerships, ESL FACEIT Group

Joel Marlinarson

Founder, Creator & Social Strategist, Coldest Creative

E.J. Schultz

News Editor, Ad Age

Michael Nyman

Founder & CEO, Acceleration Community of Companies (ACC)

Sona Iliffe-Moon

Chief Communications Officer, Yahoo

Paige Grossman

VP of Global Brand & Creative, Ancestry

Burçak Simsek

Global Marketing Lead, Women's Health, Bayer

Yasmin O’Neal

Global Brand Senior Director, DECIEM

Karen Correia Da Silva

Head of Creative Intelligence, Nuevo

Pablo Dopico

Director ad:s Growth, Sportradar ad:s

Catherine Ferdon

Chief Marketing Officer, Coinbase

Charlotte Williams

Co-Founder & Chief Content Officer, Brands&Culture

James Kirkham

Founder, ICONIC

Oyin Akiniyi

Global Brand Director, Chivas Brothers

See all speakers

The Brands&Culture Villa 2026 Schedule

We look forward to seeing you once again around the pool in our lovely villa in Cannes. This year we are proud to host a variety of incredible fringe events. Make sure you register for them all – details below:

Monday 22 | 12:00pm - 15:00pm | Partner-Hosted Event

Join Thinkingbox, Kepler and Crossmedia for an afternoon of incredible talks – details on this page.

Tuesday 23 | 09:30am - 11:30am | Partner-Hosted Event

Join Useful Arts, Monotype and Adobe for Coffee & Conversation: What Remains Human? Authorship, Attribution & AI – details and registration link here

Tuesday 23 | 11:30am - 17:00pm | Brands&Culture Event

The Brands&Culture Day - Your Cannes dose of critical cultural insights, curated by the B&C team, with possibly the most impressive speaker roster in town. Download the agenda and register here

Wednesday 24 | 11:30am - 17:00pm | Brands&Culture Event

Brands&Culture programming continues with more incredible speakers and sessions – download the agenda and register here

See you soon at the B&C Villa!

How to get to the B&C Villa

Located at 13 Avenue De Benefiat, the villa is an easy 16 minute walk from the Palais.

Or if walking simply isn't your style, stroll down Rue De Serbes and wait just after the Rue D'Antibes Junction for the official B&C FUNBUS: Our new friend Scooby – pictured to the left.

Scooby will loop from this pickup point to the villa, from 11:15am - 17:00pm throughout Tuesday 23 and Wednesday 24.

You can't miss him, so if he isn't there when you arrive, he will return in a scooby – the loop takes approx 20 minutes so wait time shouldn't be longer than that.