Kerttu Inkeroinen

Kerttu is CMO of Lucky Saint, the UK’s #1 dedicated and Most loved (Savanta BrandVue 2025) alcohol-free beer. Kerttu has worked in consumer goods for over 18 years, starting her career working with household-name brands of Kimberly-Clark (Kleenex, Andrex and Huggies) before moving on to journey through drinks sector: from The Coca-Cola Company leaping into the world of scale up at Union Hand-Roasted Coffee, before joining Lucky Saint in 2022. She was on the Forbes Top 50 Entrepreneurial CMO list in 2025, was selected as one of Marketing Week’s Top 100 most Effective Marketeers in 2023, 2024 and 2025 and is a judge for Marketing Week, The Drum and IPA Effectiveness Awards. Lucky Saint won the Brand of The Year by Marketing Society in 2023.